WordPress for startups: what you need to know to make the most of it

More and more startups look towards WordPress to get their website off the ground, and for good reason! WordPress is Open Source, so you’re not locked into one vendor forever; it integrates well with search and social marketing; it’s easy to manage; and the themes are either free or cost very little! It’s many a  Continue »

Two ways to make sure people see your Facebook Page posts despite latest feed algorithm update

Facebook updated their news feed algorithm at the beginning of December, with the stated goal of pushing higher quality news stories into people’s feeds: “We’ve noticed that people enjoy seeing articles on Facebook, and so we’re now paying closer attention to what makes for high quality content, and how often articles are clicked on from  Continue »

How to add semantic data to your WordPress site in 20 minutes or less – my talk at WordSesh 2013

A bit over a week ago I was invited to speak at the second WordSesh online conference. WordSesh is a full day of live WordPress presentations from all over the world. The presentations were live-streamed via Google Hangouts, and you can see my presentation and the video at the end of this post. I spoke about  Continue »

5 Things to Dump from Your Homepage Now

We are all on a quest for a great homepage that represents our brand and serves our goals. Unfortunately, we fall into the trap of overcrowding our home pages with features and elements that drive visitors away. Here are 5 major homepage mistakes that we all see everyday – and some tips on how you  Continue »

3 excellent sources for keeping up-to-date on WordPress news

Like any piece of self-respecting software or online service, WordPress and its ecosystem are constantly changing and improving. Between core updates, new plugins, and useful tutorials released by the community, it can be hard to keep track of it all. As an agency that provides WordPress services, we of course must constantly stay up-to-date on  Continue »

Learn from my mistakes, don’t make them! My talk at WordCamp Europe, and some thoughts

WordCamp Europe has come and gone, and it was amazing. I have been to five WordCamps, but all were in Israel, so it was great to expand my WordPress horizons to Europe, and the world. WordCamp Europe was impeccably organized by a group of energetic and passionate volunteers. Everything went smoothly: the sound systems worked,  Continue »

I’m off to WordCamp Europe: WordCamp for the rest of the world (i.e. not in the US)!

Tomorrow I’ll be leaving on a jet plane for the land of windmills and tulips: Holland. The purpose: to participate in, and speak at, WordCamp Europe! For the first time ever, a pan-European WordCamp is taking place on Oct. 5-7 in Leiden, The Netherlands. As many of you know, we at illuminea have been organizing  Continue »

WordPress 3.6 is cool: native support for video and audio files, post locking and more

This past Friday, a new version of WordPress was released to the world. Called “Oscar” after Oscar Peterson, a jazz pianist, it includes some pretty cool and exciting updates and features. Here’s a rundown of some of the highlights: Native support for video and audio files WordPress has great support for embedding YouTube and Vimeo  Continue »

Google’s Matt Cutts didn’t really say that we don’t have to worry about duplicate content

A recent video Q&A with Google’s ambassador to the world, Matt Cutts, is under heavy discussion among the SEO community around the web. In the video, Cutts says that we don’t have to worry if we have duplicate content on our sites. Or does he? Wait, what’s this Duplicate Content business? Some context: it is  Continue »

Skitch, the awesome screenshot and annotation app, available for Windows!

For years I’ve been pining over Skitch. Like so many things created by and for Apple, Skitch is beautiful, elegant and simple. It does what it should do, easily and without unnecessary frills. Every so often I’d click through to the Skitch website to see if maybe, just maybe, we lowly Windows users could become  Continue »

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