10 ways to get more people to read your non-profit email newsletter

Despite all the online marketing channels available to non-profits today (Facebook, Twitter, SEO, Adwords), only email consistently delivers a steady ROI (return on investment) and tangible results. But Facebook! you say. Well, check these stats out: Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than  Continue »

PayPal in Israel: Recurring Billing Options and Customer Support (only from a cellphone)

[If you’re looking for PayPal customer support, the number is 073-713-7777 and is open 9am to 6pm Sunday through Thursday.] When you search for “PayPal Israel,” our posts on the topic show so high in search results that we get a few calls a year asking us PayPal questions. We are not PayPal experts, but  Continue »

Vote for the SEOmoz MozCation 2012 Meetup in Jerusalem!

MozCation 2012 in Jerusalem SEOmoz is one of the biggest SEO community hubs on the web and they are trying to find the best location for their next 2 meetups, or what they’ve dubbed a MozCation. We really want them to come to Jerusalem! We put together a list of 11 reasons why SEOmoz should shlep to  Continue »

Facebook App brings back the beloved “Suggest Page to Friends” feature

A while ago, we wrote how to add a “Suggest to friends” tab to your Facebook Page. And then Facebook removed that feature so that only Page admins had the ability to suggest pages to their friends, presumably to boost advertising sales by encouraging page owners to pay for “likes”. However, there is an app  Continue »

Jotform vs. Wufoo: battle of the free web form builders

Although we are totally in love with Gravity Forms as our #1 choice for creating forms, you can only use it with WordPress. Therefore, when a client came to us with a landing page in html, we had to start looking for other options and here’s what I found: Wufoo I wanted to love Wufoo  Continue »

illuminea’s May 2012 webinar: Google+ Hangouts as a business tool and other useful info

Miriam Schwab gives a monthly lecture series ”Web trends roundup in 1 hour” with an overview of the most important web trends for marketing professionals. The next free webinar will be on Monday, June 25, 2012 at 10am. Signup and details here. Topics covered in May’s webinar Here is an overview of the social media and  Continue »

Google Drive finally launches and other useful info from illuminea’s April 2012 webinar

Recently, we launched a new monthly lecture series to present the most important web trends for marketing professionals. Please join us at our next free WEBINAR: ”Latest Web Trends in 1 Hour” on Wednesday, May 30, 2012 at 10am.  Signup and details here. At the April 2012 Web Trends Webinar, Miriam Schwab, the Friendly CEO of illuminea, spoke  Continue »

Watch illuminea’s Web Trends Roundup for March 2012

Recently, we launched a new monthly lecture series to present the most important web trends for marketing professionals. Please join us at our next free WEBINAR “Latest Web Trends in 1 Hour” on Monday, April 30, 2012 at 10am.  Signup and details here. At the March 2012 Web Trends Webinar, Miriam Schwab, the Friendly CEO of illuminea, spoke  Continue »

illuminea launches event to share trends about facebook, Pinterest, Google, and more

Do you ever feel like you’re gonna burst with useful information?  I don’t. But I know someone who does. Every day, Miriam Schwab, the Friendly CEO of illuminea, reads tons and tons of news related to online marketing, and wanted a way to share it with all 5,000 of her closest online friends. So, we decided  Continue »

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